{"id":5676,"date":"2019-06-07T10:23:45","date_gmt":"2019-06-07T08:23:45","guid":{"rendered":"https:\/\/2026.niveldecalidad.com\/?p=3287"},"modified":"2023-03-31T09:32:17","modified_gmt":"2023-03-31T09:32:17","slug":"administrador-politicas-google-ads","status":"publish","type":"post","link":"https:\/\/2026.niveldecalidad.com\/?p=5676","title":{"rendered":"Administrador de Pol\u00edticas &#8211; Google Ads"},"content":{"rendered":"<p><strong>Administrador de Pol\u00edticas de Google Ads<\/strong><\/p>\n<p>En el mes de Abril de 2019, Google Ads ha lanzado a sus usuarios un nuevo <a href=\"https:\/\/support.google.com\/adspolicy\/answer\/9338593?hl=es\" target=\"_blank\" rel=\"noopener\"><strong>Administrador de Pol\u00edticas de Google Ads<\/strong><\/a>, el cual nos va a advertir de todo aquello que pueda impedir la publicidad de nuestros productos o servicios en Internet, por no acogerse a la normativa vigente y no cumplir esos requisitos legales. La ventaja principal es que nos va a avisar del motivo por el cual nuestro anuncio no se publica en Internet. Antes te indicaba que el anuncio se encontraba suspendido por infracci\u00f3n de la pol\u00edtica que impone Google, pero ahora con esta aplicaci\u00f3n nueva, tendremos especificado el motivo exacto de la infracci\u00f3n. Por ello los profesionales de la publicidad, es decir los consultores de Google Ads, ya no tendremos que llamar a los asistentes de Google para que nos informen del motivo por el cual nuestro anuncio no se permite ver en Internet, evitando la p\u00e9rdida de tiempo y ganando en agilidad en la gesti\u00f3n. Otra ventaja ser\u00e1 que si actuamos con diligencia nunca tendremos la cuenta suspendida, pues ya sabemos que motivos la pueden ocasionar, tales como usar un lenguaje inapropiado, utilizar s\u00edmbolos, contenido enga\u00f1oso, utilizaci\u00f3n de palabras prohibidas, productos de droga, sexo, etc.<\/p>\n<p>Esta mejora se encuentra ubicada en Google Ads en el apartado de Herramientas y dentro de ella en el Administrador de Pol\u00edticas tal y como se muestra a continuaci\u00f3n.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3297\" src=\"https:\/\/2026.niveldecalidad.com\/wp-content\/uploads\/2022\/10\/Captura-de-pantalla-2019-06-12-a-las-8.56.47.png\" alt=\"Administrador politicas\" width=\"800\" height=\"224\" \/><\/p>\n<p>Pero aqu\u00ed no acaba todo, pues m\u00e1s adelante a\u00f1adiremos en nuestra plataforma, otras funciones, tales como recomendaciones para corregir anuncios, un resumen de las certificaciones de cada cuenta y un historial de apelaciones.<\/p>\n<p>Dentro de poco tiempo se podr\u00e1 apelar en tiempo real en el caso de que un anunciante no este de acuerdo con alguna medida de suspensi\u00f3n que se haya tomado sobre sus anuncios. Se podr\u00e1n apelar casi todos <strong>los tipos de infracciones de las pol\u00edticas<\/strong>. Su m\u00e9todo ser\u00e1 poner el cursor sobre el anuncio rechazado y hacer clic en el enlace para enviar a revisi\u00f3n. Tambi\u00e9n se podr\u00e1n detectar infracciones en el mismo momento en el que se est\u00e9n cometiendo.<\/p>\n<p>Esta herramienta permitir\u00e1 a <a href=\"https:\/\/2026.niveldecalidad.com\/\" target=\"_blank\" rel=\"noopener\">nuestra agencia<\/a> mejorar la calidad de nuestros servicios a nuestros clientes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Administrador de Pol\u00edticas de Google Ads En el mes de Abril de 2019, Google Ads ha lanzado a sus usuarios un nuevo Administrador de Pol\u00edticas de Google Ads, el cual nos va a advertir de todo aquello que pueda impedir la publicidad de nuestros productos o servicios en Internet, por no acogerse a la normativa [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":8019,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","_joinchat":[],"footnotes":""},"categories":[100],"tags":[],"class_list":["post-5676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Administrador de Pol\u00edticas - Google Ads - Nivel de Calidad<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Administrador de Pol\u00edticas - Google Ads - Nivel de Calidad\" \/>\n<meta property=\"og:description\" content=\"Administrador de Pol\u00edticas de Google Ads En el mes de Abril de 2019, Google Ads ha lanzado a sus usuarios un nuevo Administrador de Pol\u00edticas de Google Ads, el cual nos va a advertir de todo aquello que pueda impedir la publicidad de nuestros productos o servicios en Internet, por no acogerse a la normativa [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/2026.niveldecalidad.com\/?p=5676\" \/>\n<meta property=\"og:site_name\" content=\"Nivel de Calidad\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agencianiveldecalidad\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-07T08:23:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-31T09:32:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/2026.niveldecalidad.com\/wp-content\/uploads\/administradorpoliticas-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"478\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Daniel-delValle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@niveldecalidad\" \/>\n<meta name=\"twitter:site\" content=\"@niveldecalidad\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/2026.niveldecalidad.com\\\/?p=5676#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/2026.niveldecalidad.com\\\/?p=5676\"},\"author\":{\"name\":\"Daniel-delValle\",\"@id\":\"https:\\\/\\\/2026.niveldecalidad.com\\\/#\\\/schema\\\/person\\\/63dbee657e4ef1514c53e591946ba14a\"},\"headline\":\"Administrador de Pol\u00edticas &#8211; 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